SALONE NEWS in Milan
by Masayuki Kurokawa
SALONE NEWS 2007 in Milan vol.23
Shin Azumi’s attitude of design
2007/04/22

Don’t take me wrong. I’m not criticizing his works as such an attitude of Mr.Azumi as a designer well indicates his principle to totally coordinate his design works thinking of what he should do at particular moments. As a result, the first original wood chair had to be ousted from the series and three other chairs, the new small chair, the arm-chair and the lounge-chair came to enjoy the consistency among them.
There is another secret in Azumi’s chairs that tends to be overlooked by many. Since he began to work on an arm-chair, as the last photo shows, the side frames of right and left have been a little tilted toward each other. It’s the big difference from the design of the original small chair with triangular-shaped frame section. The little tilt of the frames is needed for the designs with square frame section lines, which was not needed for the original design with triangular frame section lines. The completed expression of the first work with triangular frame section lines is lost when he adopted the square frame section lines. By giving the little tilt to it, he must have felt the beauty of the original design well maintained.
For an additional story, a certain wood furniture company whose project Azumi is also planning to participate in has introduced small chairs in a similar project to Next Maruni. Azumi’s participation is no problem but among the works, there is one named “a small chair having rabbit’s ears”. Its designer’s name is not mentioned here but its concept is very similar to that of SANAA(An Organization managed by Kazuyo Imojima). The concept of the project itself is similar to that of Next Maruni Project. Maruni Woodwork is expressing its uncomfortable feeling about this.


